An undercover report involves a journalist infiltrating a group or organization as someone other than themselves, usually recording with a hidden camera. It can uncover a range of issues, from corruption to abuse within institutions. It can also add depth to long-form journalism by showing the human impact behind societal problems. But it’s not without its challenges: Disguising one’s identity to gain access or information can erode public trust and may violate privacy laws. This tool should be used as a last resort and only after other reporting methods have been exhausted (and documented).
GIJN’s guide on going undercover highlights a few essential points: It’s important to make it clear to audiences why you are choosing this approach, to disclose that you are a journalist, and to have a plan for exposing your status and avoiding harm. It’s also crucial to prepare carefully, including mapping out where you will go and how you will get in, what your cover story will be, and who you’ll work with, as well as documenting the process.
Having good legal advice is also a must, especially if you are covering dangerous or risky situations. And it’s a good idea to have an emergency communication plan in place, such as a panic button that alerts a team member to end the ruse. Lastly, remember that undercover work can take a toll on mental health, and consider having a support system in place to help you when you return.